5 Tips to Get and Keep Your Readers’ Attention
I have less than 8.25 seconds to convince you to keep reading. Less than 8.25 seconds before you click away. Less than 8.25 seconds before you…FOR THE LOVE OF PETE, COME BACK!
When it comes to our collective attention span, we’ve been beaten out by goldfish.
For all the writers out there, you feel my pain. In the age of endless distraction, writing about a boring topic seems worse than pointless. It’s like having someone hand you a coffin and saying, “Lie down in this and be lively.”
We get it. We’re a proofreading company, for gosh sake. Every time we talk about our work at a dinner party, we’re never invited back.
We know the stumbling blocks (or is it “crocks”), the most effective ways to make your readers roll their eyes, groan, and glaze over. But because we read and read and read, we also know the springboards—the approaches and tricks and strategies that make a huge difference in getting and keeping the attention of your goldfish…ahem…audience.