GrammarPhile Blog

Quiz: Match Each Famous Author to His or Her Advice About Writing

Posted by Phil Jamieson   Sep 20, 2018 7:30:00 AM

What words of inspiration or truth have encouraged you to become a better writer over the years, or have encouraged you to begin writing at all? What keeps you motivated and focused while you write? Have you acquired or heeded any advice about writing from some of the world’s greatest authors? And if so, from whom?

Take our quiz to see if you can match each piece of advice about writing with its famous author. And share what your favorite advice about writing is in the comments below.

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Topics: quiz

What You Need to Know About AI and Writing in the Digital Age

Posted by Kelly Creighton   Sep 13, 2018 7:30:00 AM

Ready or not, we’ve already begun living in the fourth industrial revolution: the age of artificial intelligence (AI), machine learning, robots, biotechnology, and smart devices. And in this new era, a lot of individuals are becoming concerned that robots will start stealing and destroying jobs across industries, replacing their human counterparts, and that they’ll eventually run everything in the world … or at the very least change the way that everything operates.

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Topics: artificial intelligence, writers

Marketers and Writers — What’s the Difference?

Posted by Phil Jamieson   Sep 6, 2018 7:30:09 AM

As the online world has become more saturated with written content in the past couple of decades, the distinctions between what marketers do and what writers do have become extremely blurred. At first it may not seem obvious that such once-distinct professions are melding together, depending on your own profession. But it’s true. After all, why do employers seem to think that marketers should have top-rated writing skills? And why do employers and online entities believe their marketers should write digital content? Further, why do writers need an excellent online presence and digital marketing skills to get their content read and shared online?

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Topics: content, marketing writing, writing

Your Feedback Wanted - Quick Survey

Posted by Conni Eversull   Aug 30, 2018 8:04:26 AM

What Do You Want to Read About on Our Blog?

Whether you’re a new visitor to our blog (welcome!) or have been reading our blog posts every week for years, you’re invited to take this quick survey.

We want to learn more about our readers and want to continue to write about things that are relevant to you and what you care about most. 

Thanks for completing our survey!

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Topics: blog posts, blog, survey

Is It Possible to Be Unbiased When Writing?

Posted by Kelly Creighton   Aug 23, 2018 7:30:00 AM

According to psychological research, we humans do indeed believe people are prone to bias… but only others, of course. We tend to believe that our actions and reactions are exempt from conscious or subconscious biases, but others are certainly capable of bias.

Researchers of human behavior believe that bias and stereotypical thinking are the result of our evolutionary response to survival. We have learned over the centuries to quickly categorize and evaluate other people and our surroundings on both conscious and subconscious levels so that we can make snap judgments and decisions that keep us alive. Researchers also believe that our environment and the culture surrounding us before we reach the age of five influence our biases, as well. (Source: Psychology Today)

But regardless of our evolutionary proclivities or immediate surroundings or past cultural environments, there is a way to shed our biases when we’re writing. When choosing our diction, pronouns, and subject matter, we have an opportunity to evaluate words on the page repeatedly before we share them with others.

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How to Adapt Your Writing for Epic Video Content

Posted by Kelly Creighton   Aug 16, 2018 7:30:00 AM

According to a study conducted by Cisco, 80 percent of all global Internet consumption will be video content by 2019. In other words, most people across the globe will want to watch a video instead of read social media posts, blog posts, white papers, e-books, etc. In fact, 80 percent of audiences would rather watch video from an established brand than read other written posts (Source: LiveStream).

So, like it or not, you’ll want to strongly consider adapting your writing expertise for video content in 2018 and beyond if you publish, share, or promote content across the web for a branded entity or organization.

Here are some tips for how you can adapt your writing to create epic video content.

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Topics: video content

Comma Drama, Hyper-Hyphenation, and Smelling Salts

Posted by Yashmyn Jackson   Aug 9, 2018 7:30:00 AM

Brenda, Raj, Tom, and Vickie were still reveling in the success of their dusting caps ad campaign. No, the dusting caps hadn’t been the blockbuster success that the executives at Awesome Products, Inc., had thought they would be. (How could the consumer research department have known that bonnets that were topped with ostrich feathers and marketed primarily to tall men interested in easing their spouses’ dusting chores, wouldn’t sell like hotcakes?) But the quartet’s grammatically correct marketing slogan had been a smash hit with the industry associations that presented awards for excellence in advertising.

As a reward, their supervisor, Noelle, handed Tom a gift certificate to share with the group, just before dashing into a meeting concerning the company’s newest product to be launched: fluorescent smelling salts.

The four of them were sitting in the conference room. Tom passed the certificate to Raj, who read it then handed it to Vickie, who noted the web address then passed the certificate to Brenda. It read, “As a reward for your excellent service, please enjoy an early-bird special at this darling family-owned restaurant that just opened at First and Main. That should give you plenty of time to get to the 1 p.m. debriefing meeting on smelling salts.”

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Topics: hyphen, hyphenation

Understanding the Real-World Impact of Poorly Written Web Copy

Posted by Kelly Creighton   Aug 2, 2018 7:30:00 AM

Did you know that a website visitor will read on average only between 20% and 28% of the content that’s on your website? And that’s if they enjoy reading your copy. If your visitors don’t enjoy reading your copy, the amount of it they will read is much, much lower, and so is the amount of time they'll spend on your website.

The less time visitors spend on your website reading and engaging with its content, the less likely they are to turn into subscribers, paying customers, clients, or partners.

Understanding the real-world impacts of poorly written web copy is essential in 2018, especially if you write copy for a website or manage content for one.

What Happens When You Have Poorly Written Web Copy

Here are some of the more notable problems you’ll experience when your website has poorly written web copy.  

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Topics: website copy, proofreading websites

The Business Value of Hiring a 24/7 Proofreading Service

Posted by Conni Eversull   Jul 26, 2018 7:30:00 AM

Regardless of your professional experience and educational background, it’s important to rely on proofreaders to help you fine-tune your written work. Whether you need them to proofread a detailed quarterly report or a simple business memo, their expertise and objective insights will always improve the quality of your writing.

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Topics: business proofreading, proofreading for business

Do You Know the Etymology of These Common Words, Phrases, and Colloquialisms?

Posted by Phil Jamieson   Jul 19, 2018 7:30:00 AM

The English language is always growing and changing, with hundreds of words being added to the dictionary each year. And understanding how our words and common phrases originated and continue to change over time is fascinating.

Studying etymology allows us to better understand our world and its history, the people in it, and the way we communicate with one another.

Take the quiz below to see if you know the origins of some common words, phrases, and colloquialisms we use. Share your results and comments with us below and share this quiz with others who might enjoy it too!

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Topics: vocabulary, vocabulary quiz

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